May 5, 2019

Design and artificial intelligence

written by Sophia Kerdy
in category brand, Conference

Following the tradition of the previous years, Amcham asked us to create the brand identity and design for their digitalization conference this year as well. This year’s main topic is artificial intelligence and machine learning, so we created a design that shows the connection between human and machine. We used blue as the main colour of the design as it supports the intuition and the efficiency of work, this is why so many IT companies use this colour (IBM, Samsung, NOKIA)